employees

boost employee commitment

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Engage your collaborators, become your own media

Customized solutions for each of your strategic objectives

Engage all my employee profiles
Involving and rewarding my employees
Communicating my corporate culture
Promote my employer brand
Charted communication
Developing in-house training
ATTRACTIVE SHOWCASE

Maximize my attractiveness rate

To maximize the attractiveness of your stores, i.e. to bring in as many potential customers as possible who pass by your points of sale every day, and thus multiply your sales opportunities, propose the most impactful and attractive window display and outdoor advertising possible.

3 to 7 seconds

The amount of time a retailer has to keep a pedestrian's attention in order to make them want to enter the store* (source: l'echommerces).

Offer a coherent and complementary experience between web-to-store and dynamic in-store communication

On-screen communication is a powerful phygital communication channel that ensures brand image continuity from the virtual to the physical world. The screen amplifies the in-store experience and nurtures the relationship with the brand by highlighting relevant content for shoppers.

INCREASE IN SALES

Increase my conversion rate

Converting visitors into buyers involves product communication, promotions and the customer experience, and is measured by the in-store conversion rate.

In-store displays maximize the effectiveness and impact of digital communication on the conversion rate. They enable you to optimize and contextualize your marketing strategy (product communications, one-off and recurring promotions, etc.).

Offer a coherent and complementary experience between web-to-store and dynamic in-store communication

In-store visitors are at the closest point to the act of purchase, their brains are receptive and ready for consumption: every nudge to encourage them to buy will be decisive. That's why successfully nudging consumers towards the right product at the right time can generate a very high return on investment.

EMPLOYEE COMMITMENT

Engaging my employees in the field/teleworking

Reach all employee profiles by offering communication customized to their working environment.

‍For
"frontline workers", with no mailbox or fixed desk, communication needs to be mobile and adjusted to their situation in workspaces. Well-positioned screens, such as near the coffee machine in warehouses or in circulation areas, become key contact points, as do smartphones for workers on the move.

As for "knowledge workers", submerged by tools and information, internal communication screens in offices make it possible to push content to them without any action on their part: relevant information comes to them, even when teleworking through the broadcasting of your campaigns directly to their computer (integration with your Digital Workplace).

EMPLOYEE RECOGNITION

Involving and rewarding my employees

Involving employees in internal communications means making them players rather than spectators. To achieve this, it's essential toestablish a climate of trust and value their participation. The benefits are many, not least the transformation of employees into internal and external ambassadors.

‍To
put the spotlight on your employees, you can co-construct your internal communications strategy and content with them: surveys, interviews, competitions, campaigns on individual and collective successes, questionnaires... the possibilities are numerous and you'll be surprised at their involvement and proposals!

CORPORATE CULTURE

Communicate regularly and effectively about my corporate culture

Corporate culture is the cement for a real sense of belonging among employees in their workplace, so they are more involved and committed to the company's missions and objectives.

‍By
relaying key information within the company (objectives, business news, performance indicators...) and embodying shared values, on-screen communication is an essential pillar in building a strong corporate culture and helps improve employee commitment.

EMPLOYER BRAND

Promote my employer brand

Employer branding is now an essential pillar of any company's global strategy, indispensable for prospering and remaining attractive in a complex and constantly evolving job market .

To meet e-reputation objectives, employer branding videos have thus become an essential format for attracting top talent. With a few shots of staff interviews or internal events such as seminars, you can create short, dynamic videos that will enable your candidates to find out more about your company and project themselves into this environment.

COHERENT COMMUNICATION

Ensuring choreographed, consistent communication throughout my company

Ensuring charters and consistent communications across all channels and departments is a key challenge for companies. Harmonized communication strengthens brand identity and a sense of belonging, ensures clarity of message, and inspires confidence among all stakeholders - employees, customers and partners. To ensure this consistency, the use of pre-formatted content with templates designed in advance is an effective solution. These tools standardize visual and textual elements, while offering the flexibility to adapt to different contexts. In this way, every communication remains aligned with the company's image, whatever the medium or department concerned.

IN-HOUSE TRAINING

Developing in-house training

Facilitate the onboarding of a new employee? Train on a new tool? Communicate on a new product feature? Develop new employee skills? In-house training has become an essential strategic investment. It accompanies your employees throughout their career with the company, enabling them to develop their skills and ensure a smooth flow of information. To meet this objective, the digitization of workspaces, in particular via video formats and optimized technical solutions, is a must.

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