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Employees

boost your employees engagement

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Affichage dynamique Etam
Affichage dynamique Phénix Groupe
Affichage dynamique SNCF
Affichage dynamique Boulanger
Affichage dynamique Celio
Affichage dynamique Axa
Affichage dynamique Saint Gobain
Affichage dynamique Etam
Affichage dynamique Phénix Groupe
Affichage dynamique SNCF
Affichage dynamique Boulanger
Affichage dynamique Celio
Affichage dynamique Axa
Affichage dynamique Saint Gobain
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Engage your employees, become your own media

Customized solutions
for each of your strategic goals

Engage all my employee profiles
Involve and value my employees
Communicate about my corporate culture
Highlight my employer brand
Guarantee charted communication
Develop internal training
ATTRACTIVE WINDOW

Maximize my attractiveness rate

To maximize the attractiveness rate of its stores, that is to say to bring in as many potential customers as possible who pass by your points of sale every day and thus multiply your sales opportunities, offer a window and external communication that is as impacting and attractive as possible.

3 to 7 seconds

This is the attention time of a pedestrian including a retailer 
ready to make him want to go back to his store.* (source: l'echommerces)

Offer a coherent and complementary experience between web-to-store and dynamic in-store communication

Screen communication is a powerful phygital communication channel that ensures the continuity of the brand image, from the virtual world to the physical world. The screen makes it possible to amplify the in-store experience and to nourish the relationship with the brand by promoting relevant content for buyers.

INCREASE IN SALES

Increase my conversion rate

Converting the visitor into a buyer involves product communication, promotions, and the customer experience and is measured by the conversion rate in stores.

The screens on store shelves maximize the efficiency and impact of digital communication on the conversion rate. They allow you to optimally and contextualize your marketing strategy (product communications, one-off and recurring promotions, etc.).

Offer a coherent and complementary experience between web-to-store and dynamic in-store communication

Store visitors are at the closest point of purchase, their brains are receptive and ready to consume: every nudge to encourage them to buy will be decisive. This is why successfully creating a consumer nudge on the right product at the right time can generate a very high return on investment.

EMPLOYEE COMMITMENT

Engaging my employees in the field/working from home

Reach all employee profiles by offering a personalized communication according to their work environment.

For “frontline workers”, without a mailbox or a fixed office, communication must be mobile and adapted to their situation in workspaces. Well-positioned screens, such as near the coffee machine in warehouses or in traffic areas, are becoming key touchpoints just like smartphones for workers on the go.

As for “knowledge workers”, overwhelmed with tools and information, internal communication screens in offices allow you to push content to them without action on their part: relevant information comes to them, even when working from home, through the distribution of your campaigns directly on their computer (integration into your Digital Workplace).

EMPLOYEE RECOGNITION

Involve and value my employees

Involving your employees in internal communication means making them actors rather than spectators. To achieve this, it is essential toEstablishing a climate of trust And of value their participation. The benefits are numerous, including the transformation of employees into internal and external ambassadors.

To highlight your employees, you can co-build your internal communication strategy and content with them: surveys, interviews, competitions, campaigns on individual and collective successes, questionnaire... the possibilities are numerous and you will be surprised at their involvement and proposals!

CORPORATE CULTURE

Communicate regularly and effectively about my corporate culture

Corporate culture is the glue that binds a genuine sense of belonging among employees at their workplace, so they are more involved and committed to the missions and goals of the company.

By relaying key information within the company (objectives, business news, performance indicators, etc.) and by embodying shared values, communication on screens is an essential pillar in building a strong corporate culture and contributes to improving employee engagement.

EMPLOYER BRAND

promote my employer brand

The employer brand is now a An essential pillar of any company's overall strategy, essential for thrive and remain attractive in a job market complex and in constant evolution.

To meet online reputation objectives, employer brand video has thus become an essential format for attracting the best talent. With a few plans for employee interviews or internal events such as seminars, you can create short and dynamic videos that will allow your candidates to learn more about your company and to project themselves into this environment.

CONSISTENT COMMUNICATION

Guarantee structured and consistent communication

Ensuring structured and consistent communication across all channels and departments is a key challenge for businesses. Harmonized communication reinforces brand identity and a sense of belonging, ensures the clarity of messages, and inspires confidence among all stakeholders - employees, customers and partners. To ensure this consistency, the use of preformatted content with templates designed beforehand is an effective solution. These tools make it possible to standardize visual and textual elements, while offering flexibility to adapt to different contexts. Thus, each communication remains in line with the image of the company, regardless of the support or department concerned.

INTERNAL TRAINING

Develop internal training

Facilitate the onboarding of a new employee? Training on a new tool? Communicate about a new product feature? Develop new employee skills? In-house training has become a essential strategic investment. It supports your employees throughout their career within the company and thus allows an increase in skills and a good flow of information. To meet this objective, the digitization of workspaces, in particular through video formats and optimized technological solutions, is a must.

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