Welcoming your visitors with digital signage

12/5/2020

Your reception areas, waiting rooms and corridors are the places where your visitors, suppliers and employees pass through, making them an integral part of your internal communications strategy. By opting for an on-screen communication policy, you'll win over your customers, suppliers and visitors with a dynamic, entertaining welcome in all your visitor reception areas.

→ Here are a few ideas to liven up these reception areas and turn them into a useful communication medium.

The brand experience begins as soon as you welcome your visitors and employees.

The company's DNA and values must be reflected from the moment you enter the premises. As such, your lobby must be beyond reproach. After all, you'll never get the chance to make a good impression on a second visit from a customer or a candidate for a strategic position! That's why it's best to design your reception area so that the first impression is the right one. Make the most of this space to communicate your brands and corporate DNA. Don't forget that this is where employees, customers, suppliers, visitors and so on meet every day. In their minds, an indelible image is formed that will endure over time. What better way to personalize this reception area than with digital signage screens and appropriate furniture, decor and lighting, and take advantage of the opportunity to communicate your values?

Digital signage in reception and waiting areas

Rather than keeping your visitors waiting with battered old Leaflets and posters announcing a product launch from 3 years ago, dynamic display screens will grab their attention, and display all their content in a contextualized way. They'll tell the company's story, provide information on new product and service launches, set out financial targets and results, group news... Waiting time is put to good use.


Internal communication displays at service to meet your commitments

Digital signage makes the most of corporate reception areas. Right from the outset, companies can use digital signage to communicate their strong commitment and involvement in service causes that are part of their DNA: eco-responsible brands, employee well-being, implementation of a policy of social and environmental responsibility... This approach is supported by services such as the EnergyLive solution from Dalkia, the specialist in energy services and decentralized energy production. The system invites everyone to participate in eco-responsible actions by displaying the energy performance of buildings in a simple and entertaining way. It also raises visitors' awareness of the need to preserve energy resources.

Agile signage for successful visits!

Dynamic screens positioned at reception desks and in common areas of company premises are also designed to guide customers and suppliers towards their contacts. Thanks to colorful signage and entertaining, informative messages, visitors can save time and avoid getting lost in the corridors!

In your reception hall, and scattered throughout your company's strategic locations, a digital signage solution will inform your visitors while enhancing your image and fostering a sense of belonging among your employees. Effective internal communication is a real motivational tool for your staff, and enables you to convey a multitude of company-related information: results, minutes of meetings, strategic orientations, etc...

 

Cenareo offers a digital signage solution for internal communications Digital signage: its management interface lets you create, manage and broadcast all your messages, on any communication screen.

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