We don't have the words...

8/1/2019

“So... Where do you start? Maybe... In fact no!”. This kind of video start is absolutely forbidden. Today, we're giving you some tips on what to avoid in front of a camera.

It's not easy to find the right words when you're tackling certain topics. To arrive at the most perfect speetch, before finding the exact terms, start by forbidding yourself others. Your servant Haroun - sales representative at EasyMovie - puts you on the path to a speech worthy of a king.

The non-words to type ✊

Before addressing real questions of terminology or formulations, as your favorite speaker recalls, The Onomatopoeias should be banned.

Indeed, it can give a more authentic side; and let's remember, it's better to improvise on specific points that you know well rather than recite a well-written text by heart. Improvisation will always make your videos more lively and warm. However, too many “Uuuuuh... “, “Hmmmm...” or even “Pfff...” will drastically slow down the pace of your corporate films. Moreover, these language parasites are decisive for your credibility. Too many noises such as those mentioned will give the impression that you are not very up to date with what you are saying. Haroun is very clear about this “you need to know what you are saying”.

Let's finish with the terminology

So to be very clear: NO, NO, NO and NO! No swear words ! What goes without saying always gets better by saying it so now that it's said, it's said!

More seriously, even if vulgarities are to be avoided, language that is a bit too strong is, for its part, To be limited. You will look either pretentious or incomprehensible. The objective for a corporate video is to go Straight to the point, and this, simply ! However, you should not pretend to be talking to children. It is up to you to find the right balance. A language that is never too familiar or too sophisticated.

The magic formula

To formulate all your ideas well, never forget that it is best to adopt a style direct and active. If your formulations are too passive, they will think of you and your business as simple operators. However, it is so much more pleasant, and more rewarding to pass for the one who is at the initiative of the actions and efforts made rather than the one who simply applied them.

It is more or less the same for negations. Try to Mainly keep the positive in order to encourage your prospects and your teams to believe in you. Nothing is more important than the creed, and we can tell you that we checked it out.

If you want to know more about media training, we recommend that you go to our YouTube channel. Be careful not to spend your life on it because it is addictive as evidenced by many users of Cenareo video.

 

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