AXA France entrusts Cenareo with the replacement of its internal communications screens

April 30, 2020

To communicate with its employees in France, AXA France has been equipped for the past ten years with internal communication screens deployed throughout the country. National communications (news feeds, in-house news, stock exchange, ephemeris) are broadcast throughout the country, while in the regions, each site can independently add its own local information.

The problem of replacing aging players

In order to modernize our aging equipment and meet the Group's specific technological requirements, we decided to renew our digital signage solution.

This change is also an opportunity to rethink the contractual aspect with the future solution provider.

A subscription-based model was favored in the search for a new solution. More practical and functional, it solves the problem of player obsolescence, wear and tear, and the need for major updates.

In search of the lowest cost

One way of thinking about this would be to offer a service that includes a subscription to a management platform, coupled with the provision of a player: " It allows transparent management without being tied to a partner ".

Above all, " it will be possible to terminate without having any equipment on your hands". Indeed, in a model where hardware is made available to users, the end-of-life cycle is managed by the supplier. Similarly, the budget is not impacted by obsolescence in the medium or long term.

AXA's safety requirements come first

The choice of solution depends not only on the business model, but also on the service provider's security guarantees.

The Information Systems Department, which is sensitive to data protection, potential vulnerabilities and network intrusions, had to be consulted on the choice of CMS.

Looking for an agile, innovative solution

An important criterion was to find a simple, agile solution. Ease of use was paramount. The interface must be quick to learn, with little training required for users at either national or regional level.
Simplicity and innovation, both in the business model and in the use of the tool, was the objective.

Strong constraints and one watchword: responsiveness!

Another criterion was responsiveness. Replacing a functional infrastructure was more complicated than the initial installation of a digital signage system. Communications had to be uninterrupted.

The challenge was to find a solution that would combine these constraints with rapid, smooth deployment.

The screens had to keep running, and any changes had to be invisible to employees.

Cenareo meets specifications

On the strength of these demanding criteria, AXA France chose our solution: "The Cenareo solution has passed all the tests and is now deployed in 30 of the insurance group's establishments ". More than just a service contract, this is a true partnership. " We have worked out a real win/win exchange between Cenareo's technological experience and AXA France's specific needs".

The day-to-day solution: ease of use and rights management

In all, 200 screens were installed throughout France, in all AXA France administrative buildings, excluding branches. We worked with integrator TMM to ensure rapid, seamless deployment, and within a month the players, with their preloaded content, were up and running.

Ease of use is highly appreciated. The solution is accessible to all users. The park is managed nationally, regionally and locally by different employees with different screen rights. In all, several dozen people communicate on the platform, with different levels of use.

To communicate with its employees in France, AXA France has been equipped for the past ten years with internal communication screens deployed throughout the country. National communications (news feeds, in-house news, stock exchange, ephemeris) are broadcast throughout the country, while in the regions, each site can independently add its own local information.

The problem of replacing aging players

In order to modernize our aging equipment and meet the Group's specific technological requirements, we decided to renew our digital signage solution.

This change is also an opportunity to rethink the contractual aspect with the future solution provider.

A subscription-based model was favored in the search for a new solution. More practical and functional, it solves the problem of player obsolescence, wear and tear, and the need for major updates.

In search of the lowest cost

One way of thinking about this would be to offer a service that includes a subscription to a management platform, coupled with the provision of a player: " It allows transparent management without being tied to a partner ".

Above all, " it will be possible to terminate without having any equipment on your hands". Indeed, in a model where hardware is made available to users, the end-of-life cycle is managed by the supplier. Similarly, the budget is not impacted by obsolescence in the medium or long term.

AXA's safety requirements come first

The choice of solution depends not only on the business model, but also on the service provider's security guarantees.

The Information Systems Department, which is sensitive to data protection, potential vulnerabilities and network intrusions, had to be consulted on the choice of CMS.

Looking for an agile, innovative solution

An important criterion was to find a simple, agile solution. Ease of use was paramount. The interface must be quick to learn, with little training required for users at either national or regional level.
Simplicity and innovation, both in the business model and in the use of the tool, was the objective.

Strong constraints and one watchword: responsiveness!

Another criterion was responsiveness. Replacing a functional infrastructure was more complicated than the initial installation of a digital signage system. Communications had to be uninterrupted.

The challenge was to find a solution that would combine these constraints with rapid, smooth deployment.

The screens had to keep running, and any changes had to be invisible to employees.

Cenareo meets specifications

On the strength of these demanding criteria, AXA France chose our solution: "The Cenareo solution has passed all the tests and is now deployed in 30 of the insurance group's establishments ". More than just a service contract, this is a true partnership. " We have worked out a real win/win exchange between Cenareo's technological experience and AXA France's specific needs".

The day-to-day solution: ease of use and rights management

In all, 200 screens were installed throughout France, in all AXA France administrative buildings, excluding branches. We worked with integrator TMM to ensure rapid, seamless deployment, and within a month the players, with their preloaded content, were up and running.

Ease of use is highly appreciated. The solution is accessible to all users. The park is managed nationally, regionally and locally by different employees with different screen rights. In all, several dozen people communicate on the platform, with different levels of use.
Our latest articles

All the latest news on digital signage and video