Ideally interconnect its 18 branches
Roofmart, a specialist in waterproofing and insulation solutions for flat roofs, needed to boost and harmonize its communications . After a digital project, the company turned its attention to point-of-sale communication.
We had to find an easy way of communicating about one or all 18 agencies without having to send a document or poster to be printed.
Carole Zeller, Communications/Marketing Manager at Roofmart.
Digital signage boosts communication
The ideal communications solution had to avoid tying up regional teams, fit into branches with limited display space, and ensure that messages were clearly seen by customers. " The screen proved to be a simple, easy-to-use way of boosting communication in our branches," says Carole.
All that remained was to find the ideal digital signage partner. Roofmart logically turned to our solution. Specializing in dynamic point-of-sale displays, we deployed 18 screens in Roofmart branches. The Cenareo solution lived up to our expectations.
Get started in just 30 minutes!
She herself manages all the screens and their content. "When I took up my new post, I was pleasantly surprised to find a tool that was already in place and extremely easy to use. extremely easy to learn.. "
It's a very simple and intuitive solution. A 30-minute training session with Cenareo was enough for me to get to grips with the platform and start putting my first content online.
Store managers can also take control of localized content if they wish. To report a problem to technical support, they have direct contact with the Cenareo teams. " The after-sales service is very responsive and provides a rapid response once the agency has been contacted. I don't act as a mailbox in my relationship between the field and technical support."
Cenareo screens at the heart of the agency-customer relationship
Carole broadcasts all kinds of content on a daily basis, from new product promotions to local weather forecasts, customer events such as the famous "gigot-bitume" or boat outings, inventory closures, etc. Digital signage helps maintain the bond between each branch and their customers. Store managers are equally satisfied with the system. They see it as both a sales aid and a conversation tool between sales staff and customers. Carole confirms: "When they have something to say, they systematically ask for it to be broadcast on screen. It's a clear sign that this communication channel is important to them. A successful bet!
Roofmart, the waterproofing specialist for flat roofs
Roofmart uses its 18 branches throughout France to provide waterproofing and insulation solutions for flat roofs. With 18 years' experience in France, Roofmart is backed by the global specialist IKO. Until now, the company's materials trading network had not been very digitalized. This had an impact on the promotion of its services, such as equipment rental, on-site delivery and product training. His encounter with our dynamic point-of-sale display solution really boosted his digital communications.
Ideally interconnect its 18 branches
Roofmart, a specialist in waterproofing and insulation solutions for flat roofs, needed to boost and harmonize its communications . After a digital project, the company turned its attention to point-of-sale communication.
We had to find an easy way of communicating about one or all 18 agencies without having to send a document or poster to be printed.
Carole Zeller, Communications/Marketing Manager at Roofmart.
Digital signage boosts communication
The ideal communications solution had to avoid tying up regional teams, fit into branches with limited display space, and ensure that messages were clearly seen by customers. " The screen proved to be a simple, easy-to-use way of boosting communication in our branches," says Carole.
All that remained was to find the ideal digital signage partner. Roofmart logically turned to our solution. Specializing in dynamic point-of-sale displays, we deployed 18 screens in Roofmart branches. The Cenareo solution lived up to our expectations.
Get started in just 30 minutes!
She herself manages all the screens and their content. "When I took up my new post, I was pleasantly surprised to find a tool that was already in place and extremely easy to use. extremely easy to learn.. "
It's a very simple and intuitive solution. A 30-minute training session with Cenareo was enough for me to get to grips with the platform and start putting my first content online.
Store managers can also take control of localized content if they wish. To report a problem to technical support, they have direct contact with the Cenareo teams. " The after-sales service is very responsive and provides a rapid response once the agency has been contacted. I don't act as a mailbox in my relationship between the field and technical support."
Cenareo screens at the heart of the agency-customer relationship
Carole broadcasts all kinds of content on a daily basis, from new product promotions to local weather forecasts, customer events such as the famous "gigot-bitume" or boat outings, inventory closures, etc. Digital signage helps maintain the bond between each branch and their customers. Store managers are equally satisfied with the system. They see it as both a sales aid and a conversation tool between sales staff and customers. Carole confirms: "When they have something to say, they systematically ask for it to be broadcast on screen. It's a clear sign that this communication channel is important to them. A successful bet!
Roofmart, the waterproofing specialist for flat roofs
Roofmart uses its 18 branches throughout France to provide waterproofing and insulation solutions for flat roofs. With 18 years' experience in France, Roofmart is backed by the global specialist IKO. Until now, the company's materials trading network had not been very digitalized. This had an impact on the promotion of its services, such as equipment rental, on-site delivery and product training. His encounter with our dynamic point-of-sale display solution really boosted his digital communications.
