coworking digital screen

Solution digital signage for coworking spaces

Digital signage in coworking spaces enables the message of your choice to be broadcast automatically and in real time, when you want it. Thanks to screens installed at various points in the premises, spaces become much more attractive and modern, and foster community spirit and coworker loyalty.

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In-store communication flows

How to facilitate digital signage communication in a coworking space?

Coworking spaces provide workers (self-employed, freelancers, teleworkers) with offices and equipment to work in good conditions by the hour, day, week, month or year. Particularly useful for those who don't have what they need at home (network, desk, printer, etc.), these new workspaces also offer the opportunity to create connections between members and promote each person's skills.

The solution Cenareo website enables connection between content management software (CMS) and the player connected to the screens to broadcast the desired messages. Facilitate reception and signage on your premises with information that is available, visible and legible at all times. By customizing your content directly via the software, you can highlight the companies and partners of the coworking space, as well as the events organized.
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With changing forms of work, more and more coworking spaces are springing up in France and around the world to meet the expectations of working people, whatever their field of activity. Coworking spaces are also embracing digital technology, offering an innovative and pleasant customer experience. Digital signage screens are solution for up-to-date, real-time communication. Installed at reception desks, near elevators, in offices, in relaxation areas, in meeting rooms, they are used as part of a digital communication strategy.

‍Programthe broadcasting of content according to predefined parameters: screen location, date, message... This digital communication channel is particularly well suited to the needs of coworking spaces and offers numerous advantages for enhancing their brand image and establishing their identity. As part of an advertising campaign, digital signage can also be used to promote the chain's other coworking spaces in neighboring towns.

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Digital signage software

Cenareo
for digital signage

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Digital signage & coworking: modernity and better space management

Se démarquer avec un espace moderne
La multiplication et la diversité de l’offre en termes d’espace de coworking impliquent de redoubler d’innovation pour se démarquer face à la concurrence et aux bureaux traditionnels. Cela passe entre autres par l’optimisation des espaces : open space, lieux de détente, espace restauration, architecture atypique, ergonomie…, mais aussi par la digitalisation des espaces. Modernité et praticité sont les maîtres mots qui guident la conception de ces nouveaux espaces de travail.
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Alors que les écrans d’affichage dynamique décorent et modernisent les espaces en diffusant des visuels qui se fondent dans la décoration, ils constituent également des outils marketing majeurs pour l’attractivité de l’information. Par rapport à l’affichage papier traditionnel et statique, l’affichage dynamique sur écran numérique estun outil qui capte beaucoup plus l’attention des coworkers et les messages restent mieux en mémoire. Votre stratégie de communication se déploie en continu avec un affichage en intérieur, mais également dans les vitrines des locaux pour faire connaître l’espace auprès des visiteurs et développer l’activité de l’entreprise. Les contenus se déclinent en plusieurs formats : animations visuelles, photos, vidéos, etc.
Gérer les espaces de travail
L’affichage dynamique dans les coworkings est aussi utilisé pour la signalisation en temps réel. Programmez les informations à diffuser automatiquement en fonction des divers changements inhérents à l’activité : bureau disponible, salle de réunion disponible, équipement disponible… La gestion de la communication interne est une véritable plus-value pour le coworker.
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L’affichage traditionnel sur papier ne permet pas de maintenir à jour les informations en les modifiant facilement et rapidement par rapport à un support sur écran. Multipliez les communications avec les coworkers grâce aux différents écrans installés qui leur permettront de s’orienter aisément et d’avoir toutes les informations nécessaires à portée de main

ENERGIZE THE IN-STORE CUSTOMER EXPERIENCE

Engage the
community of coworkers

Maintain a committed and active community of coworkers, with a view to building loyalty and growth. Distribute content naturally throughout the various coworking spaces, more visual and attractive than a paper display: posts on social networks, sponsorship offers, etc. Dynamic displays tend to attract the eye, and the information they display is better retained.

Dynamic screens tend to be eye-catching, and the information they display is better retained.Digital signage screens can also enable exchange between members by broadcasting announcements, projects, events, etc. They greatly improve communication within the space, and will create a link with each member to maintain the existing community and sense of belonging to a group.